4 Getting Ready to List

Let’s begin with this direct statement:
We are not the one who decides how much your home is worth.
The market does.

The market tells us exactly where to price your property to sell and how to approach the marketing of it. Here are the factors that will affect the value in today’s market:

Price

Pricing your home properly from the start is the deciding factor on how long it will take to sell it.

Location

Location is an important factor in determining value of your home and areas of special interest around your home should be highlighted in the listing. 

Condition

The condition of the property affects the price and the speed of the sale. As prospective buyers often make purchases based on emotion, first impressions are important. We’ll be able to help in optimising the physical appearance of your home to maximize the buyer’s perception of value.

Competition

Prospective buyers are going to compare your property – both the condition and the price – to other listings in and around your neighbourhood. Those buyers will determine value based on properties that are listed or have recently sold in the area

Timing

Property values are affected by the current real estate market. Because we can’t manipulate the market, we’ll collaborate on a pricing and marketing strategy that will take advantage of the first 30 days your property is listed. It’s the window of opportunity with buyers and their agents.